What’s New: The GEICO cavemen are entertaining some friends with an intimate masquerade dinner gathering and you are invited. But this won’t be your usual Halloween celebration. There will be no plastic pumpkins, orange streamers or fake cobwebs in their crib.
Where is the party? At the crib. It’s where the GEICO cavemen chill, entertain, and blow off steam.
When should you arrive? Anytime! The Masquerade adventure picks up the story of the GEICO cavemen where “Snooze & Rejuve” left off.
Why should you care? It’s much more than a Web site.
Cavemanscrib.com is an interactive entertainment portal where viewers may use the entryway phone to choose three distinct GEICO cavemen experiences. Each webisode opens the door to the intriguing lives of the cavemen and their crib.
GEICO’s cavemanscrib site has received more than 107 million hits to date and was recently recognized with a “Best In Show” award and two Gold awards from the W3 awards for excellence on the web. In the original release of the site viewers could interact with the cavemen as they were anxiously preparing for a party. They wanted it to be just right. In the post party release, viewers experience the party firsthand through camera phone video clips, photos and voicemails on various phones and computers throughout the ‘crib.’ The post party webisode, “Snooze & Rejuve,” was ranked the 14th most popular entertainment/humor site by U.S. users according to hitwise.com. In release number three, visitors can now be entertained at their intimate masquerade dinner gathering.
The GEICO cavemen aren’t done yet. There are more adventures to come, so check back soon at cavemanscrib.com.
For more information, please contact:
Rachel N. Veness
Coordinator, Public Relations
GEICO, Corporate Communications
p: 301.986.3271
f : 301.986.2444
GEICO (Government Employees Insurance Company) is the fourth-largest private passenger auto insurer in the United States. It provides auto insurance coverage for more than 8 million policyholders and insures more than 13 million vehicles. As a member of the Berkshire Hathaway group of companies, GEICO is rated A++ for financial stability by A.M. Best Company and ranks at the top of several national customer satisfaction surveys. For more information, go to www.geico.com.
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