GEICO first to offer online buying power to consumers via iPhone or Android mobile device

WASHINGTON, D.C., Dec. 22, 2010GEICO has raised the bar by being the first insurance company to offer online buying power via mobile devices. Mobile users now have the ability to get a quote and purchase a policy using their iPhone or Android mobile application. The new sales capability is the first of its kind in the insurance industry, adding a new element to how customers will purchase policies in the future.

This gives customers the ultimate in insurance-buying convenience with GEICO. While in the showroom at the auto dealer, customers now can not only get a quote but can actually purchase a GEICO insurance policy using their mobile device, at the same time they’re buying a new or used vehicle. 

“Technology is changing the way customers interact with businesses, and we have seen that more customers are doing business online using their smartphones,” said Steve Smith, GEICO assistant vice president for information technology.  “As more customers come to GEICO.com via mobile device, we will continue to enhance their online experiences.” 

GEICO’s latest mobile offering caps off an active year, in which it released GloveBox apps for the iPhone and Android operating systems, allowing policyholders to pay auto insurance bills, view ID cards, review claims and policy information on select mobile devices. To experience GEICO.com’s latest innovation, visit http://www.geico.com/about/mobile-apps/. iPhone is a registered trademark of Apple, Inc. Android is a registered trademark of Google, Inc.

GEICO (Government Employees Insurance Company) is a member of the Berkshire Hathaway family of companies and is the third-largest private passenger auto insurance company in the United States. GEICO provides millions of auto insurance quotes to U.S. drivers annually. The company is pleased to serve more than 11 million private passenger customers and insures more than 18 million vehicles (auto & cycle).


GEICO's online service center helps policyholders take care of policy sales, policy changes, claims reporting and to print insurance ID cards.


GEICO also provides insurance quotes on motorcycles, all-terrain vehicles (ATVs), travel trailers and motorhomes (RVs). Coverage for boats, life, homes and apartments is written by non-affiliated insurance companies and is secured through the GEICO Insurance Agency, Commercial auto insurance and personal umbrella protection are also available.


For more information, go to www.geico.com.