GEICO first to offer online buying power to consumers via iPhone or Android mobile device

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WASHINGTON, D.C., Dec. 22, 2010GEICO has raised the bar by being the first insurance company to offer online buying power via mobile devices. Mobile users now have the ability to get a quote and purchase a policy using their iPhone or Android mobile application. The new sales capability is the first of its kind in the insurance industry, adding a new element to how customers will purchase policies in the future.

This gives customers the ultimate in insurance-buying convenience with GEICO. While in the showroom at the auto dealer, customers now can not only get a quote but can actually purchase a GEICO insurance policy using their mobile device, at the same time they’re buying a new or used vehicle. 

“Technology is changing the way customers interact with businesses, and we have seen that more customers are doing business online using their smartphones,” said Steve Smith, GEICO assistant vice president for information technology.  “As more customers come to GEICO.com via mobile device, we will continue to enhance their online experiences.” 

GEICO’s latest mobile offering caps off an active year, in which it released GloveBox apps for the iPhone and Android operating systems, allowing policyholders to pay auto insurance bills, view ID cards, review claims and policy information on select mobile devices. To experience GEICO.com’s latest innovation, visit http://www.geico.com/about/mobile-apps/. iPhone is a registered trademark of Apple, Inc. Android is a registered trademark of Google, Inc.

GEICO (Government Employees Insurance Company) is a member of the Berkshire Hathaway family of companies and is the third-largest private passenger auto insurer in the United States.* GEICO handles auto insurance coverage for 11 million private passenger auto policies and insures more than 17.5 million vehicles.

In addition to auto insurance, GEICO offers customers insurance products for their motorcycles, all-terrain vehicles (ATVs), travel trailers and motor homes (RVs). Coverage for life, boats, homes and apartments is available through the GEICO Insurance Agency. Commercial auto insurance and personal umbrella protection are also available.

As a member of the Berkshire Hathaway group of companies, GEICO is rated A++ for financial strength by A.M. Best Company and ranks at the top of several national customer satisfaction surveys. For more information, go to http://www.geico.com.

*A.M. Best

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