WASHINGTON, D.C., May 31, 2011 – GEICO has thrown the first pitch in the expanding arena of mobile sports applications. The insurance company has launched a new mobile arcade app featuring the iconic Gecko in a baseball game.
As more people use their mobile devices for sports and entertainment, the GEICO mobile team has created the GEICO Arcade. The GEICO Arcade is a fun, free app that is geared towards diehard video gamers and nostalgic sports fans alike.
"With the Major League Baseball season now in full swing, we thought it was appropriate to develop a baseball game featuring GEICO’s iconic Gecko," said Steve Smith, GEICO assistant vice president for information technology. "The Gecko Baseball game is an amusing way for geico.com visitors to pass the time."
The GEICO Arcade app is free to users and is now available for iPhone and Android. In the coming months, GEICO plans to launch a cache of mobile app games to join the GEICO Gecko Baseball, including a GEICO themed golf game.
GEICO (Government Employees Insurance Company) is a member of the Berkshire Hathaway family of companies and is the third-largest private passenger auto insurance company in the United States. GEICO provides millions of auto insurance quotes to U.S. drivers annually. The company is pleased to serve more than 12 million private passenger customers and insures more than 18 million vehicles (auto & cycle).
GEICO's online service center helps policyholders take care of policy sales, policy changes, claims reporting and to print insurance ID cards.
GEICO also provides insurance quotes on motorcycles, all-terrain vehicles (ATVs), travel trailers and motorhomes (RVs). Coverage for boats, life, homes and apartments is written by non-affiliated insurance companies and is secured through the GEICO Insurance Agency, Commercial auto insurance and personal umbrella protection are also available.
For more information, go to www.geico.com.