GEICO opens Windows of possibilities to mobile customers

WASHINGTON, D.C., April 26, 2013GEICO has done it again. In the ever-changing, fast paced mobile technology landscape, the company is among the first in the industry to introduce a new insurance app using Microsoft Corporation's new Windows 8 platform.

The GEICO App for Windows 8 integrates Microsoft's newest operating system with the convenience and self-service functionality that GEICO provides in its family of mobile apps. The GEICO App for Windows 8 features a simple and interactive user interface and design that matches the new Windows UI design.

The new app offers many of the features that customers come to expect from GEICO such as managing a policy, bill pay and viewing digital ID cards via Windows 8 PCs and tablets, including Microsoft Surface. The first phase of the app features bill presentment and payment, and digital insurance ID cards with plans for additional enhancements and functionality in the future.

GEICO's App for Windows 8 represents a strategic investment to expand its presence in the mobile marketplace and extend new products and service offerings to consumers.

"We are excited to provide our customers with the GEICO App for Windows 8," said Pete Meoli, GEICO mobile & digital design director. "The GEICO App provides a significant opportunity to better serve our mobile customers with a unique user experience that will delight our Windows policyholders."

With 60 million licenses sold in the first two months of its release, the Windows 8 operating system is utilized by millions of consumers who access information across a multitude of mobile devices. Meoli said, "The Windows 8 platform is fun and different from anything we've done in the past."

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GEICO (Government Employees Insurance Company) is a member of the Berkshire Hathaway family of companies and is the second-largest private passenger auto insurance company in the United States. GEICO, which was founded in 1936, provides millions of auto insurance quotes to U.S. drivers annually. The company is pleased to serve more than 14 million private passenger customers and insures more than 23 million vehicles (auto & cycle).

Using GEICO's online service center, policyholders can purchase policies, make policy changes, report claims and print insurance ID cards. Policyholders can also connect to GEICO through the GEICO App, reach a representative over the phone or visit a GEICO local agent.

GEICO also provides insurance quotes on motorcycles, all-terrain vehicles (ATVs), boats, travel trailers and motorhomes (RVs). Coverage for life, homes and apartments is written by non-affiliated insurance companies and is secured through the GEICO Insurance Agency. Commercial auto insurance and personal umbrella protection are also available.

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