GEICO calls in the 'Smartdogs' to tackle distracted driving

WASHINGTON, D.C., April 4, 2019 – They might be fluffy, cute and cuddly, but GEICO's 'Smartdogs' are 100 percent on task to teach drivers about distracted driving. See for yourself.

If they could speak, these Smartdogs would tell people: turn on the 'Do Not Disturb While Driving' feature on your phone while you're on the road.

The Insurance Institute for Highway Safety (IIHS) says only one in five drivers set the 'Do Not Disturb While Driving' mode on their smartphones. And because 25 percent of vehicle crashes have to do with cell phones, the National Safety Council indicates there's an urgent need for drivers to keep their hands on the wheel and not on their phones.

Texting, browsing social media, taking selfies or shuffling a music playlist are especially dangerous. These types of interactions force drivers to take their hands off the wheel, their eyes off the road and their minds off their surroundings.

Smartphones aren't the only source of distraction. GEICO asks drivers to refrain from reaching for objects in the vehicle, to plan their meals before or after their trips and to keep conversations with passengers on the light side.

GEICO (Government Employees Insurance Company), the second-largest auto insurer in the U.S., was founded in 1936 and insures more than 28 million vehicles in all 50 states and the District of Columbia. A member of the Berkshire Hathaway family of companies, GEICO employs more than 43,000 associates countrywide. GEICO constantly strives to make lives better by protecting people against unexpected events while saving them money and providing an outstanding customer experience. Along with personal auto insurance, commercial auto and personal umbrella coverages are also available. Homeowners, renters, condo, flood, identity theft, term life, and more coverages are written through non-affiliated insurance companies and are secured through the GEICO Insurance Agency, LLC. Visit geico.com for a quote or to learn more.